CONTENT MARKETING STRATEGY
Our content marketing strategy ensures that the relevant content can be marketed across the buyer’s journey, customer lifecycle, and /or various customer experiences online and offline to create value and drive brand affinity.
Our network of creators (experts, celebrities, influencers, photographers, videographers, writers) collaborate to bring to life content across all online and offline channels from conceptualization to production followed by distribution.
Our end-to-end solution supports collaboration between clients and social media influencers in MENA to support brands with their goals whilst being in-line with a customers’ media consumption habits.
Our end-to-end solution works with client to identifying the suitable celebrity for their brands and campaigns, create content, and launch campaigns.
Our end-to-end approach capitalizes on a more sophisticated and contemporary use of product integration, focused on the consumer rather than the brand. We help brands in solidifying the brand story and connection with consumers through Branded Content!